Author name: Zoranna Orricsona

zoranna

Founder & Publisher
Zoranna created Factor Pet Deck to make pet care feel clear, compassionate, and evidence-driven. She sets the editorial vision, defines our ethics and transparency standards, and leads partnerships with shelters, rescue networks, and pet-care brands that meet strict welfare criteria. Her north star is simple: information that helps guardians make kinder, safer choices—no hype, no fear.

Day to day, Zoranna greenlights major reporting series, oversees our adoption and rescue coverage, and steers our “Adoption-First” policy for product and partner selection. She also maintains our style guide—plain-language health guidance reviewed by licensed professionals—and our disclosure rules for sponsored work.

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